Monday, 12 March 2012

Message in a bag . . . . .

Many thanks to Fiona Hogwood of The Green Cockatoo for sending me images of effective fashion merchandising promotional materials. These are relevant to all fashion students and use humour, visual puns and pack a powerful punch in sending a message to the consumer about brand image. What could Banana Republic, Anthropologie, Urban Outfitters or Topshop do?

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